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Introduction: Two Designs, Two Purposes In residential solar, “solar design” can mean very different things depending on where you are in the sales cycle. A pre-sales design is about speed and persuasion  — showing the homeowner what’s possible and earning their trust. A post-sales design is about precision and compliance  — creating the final technical documents for permitting and installation. Understanding these two stages — and managing the transition between them — is ke

Introduction: The Scaling Problem Most Installers Face Growth sounds exciting — more leads, more installs, more revenue. But for many residential solar companies, growth also brings new headaches: more paperwork, more backlogs, and more hiring. The problem? Scaling often means adding staff just to handle repetitive tasks like drafting site plans, managing permit submittals, and creating customer proposals. These “busywork” bottlenecks slow growth and erode profits. That’s whe

Introduction: The Real Cost of a Missed Lead In residential solar, every qualified lead is valuable — but not every lead becomes a customer. The biggest difference between companies that close deals and those that don’t often comes down to speed  and presentation . When a homeowner expresses interest in solar, the clock starts ticking. If it takes you days to deliver a quote or send a proposal, you’ve already lost ground. In a world where customers expect same-day responses,

Introduction Every solar installation project has its challenges — but few things hit profitability harder than avoidable design...